Seems like a glow plug problem and noticed I no longer hear the glow plug relay click when the orange light on the dash turns off.
I have removed the glow plug relay behind the battery and tested it on a different 12v supply and it seems to be working fine — clicking on and off perfectly well. Have also tested the glowplug fuseable link from the starter battery and that is fine.
With the relay removed I put a meter across the black / purple wires that activate the relay and get no voltage when ignition turned (it does briefly jump up to about 4v but quickly drops back to 0v).
I have tested the 10A fuse shown here and it is also okay:

Any other suggestions of what I could check? Problem almost certainly stems from no activation power getting to glow plug relay.
Thanks in advance!