I'd a long chat with a very knowlegeable owner who has seen a few of these seals going and does say that veg oil can contribute to premature seal softening. (I know there'll be a backlash from one or two of the Welsh contingent about that statement

Michael also recommend that the flat plate (which seems to leak most) should be rubbed down smooth with a sheet of EMERY paper and flat glass as the advance plunger wears the plate causing the seal to leak. He took time out to show me an example of a well worn plate.
Seals are £1.65 each and he'll post them out by letter post